We believe that successful planning and urban design satisfy three principal considerations: People, Place and Economics.

They are made through a shared and iterative design process which ultimately leads to consensus and successful implementation.

Since The Arroyo Group first prepared the landmark Plan for Old Pasadena, which set the framework for the preservation and revitalization of the then-disinvested historic district, the firm has been acclaimed for preparing plans which result in vibrant, sustainable, equitable and economically vital urban districts.